AI for Advertising and Video Personalization

🎉 TwelveLabs Raises $100M Series B to build the future of video superintelligence. Read more.

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🎉 TwelveLabs Raises $100M Series B to build the future of video superintelligence. Read more.

VIDEO AI FOR ADVERTISING

See and hear what is actually in your video inventory.

Verify every minute of inventory against brand rules. Place ads at moments where attention naturally pauses. Correlate creative attributes with performance to understand what is actually driving results.

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TRUSTED BY

TRUSTED BY

TRUSTED BY

Built for your workflow.

How teams use TwelveLabs to get more from their video.

Contextual Ad Breaks

Place breaks at the moments where attention naturally pauses, not where silence detection guesses. Multimodal evaluation across visual, audio, and dialogue lifts completion rates 10-20% in side-by-side tests, which is the input to every CPM negotiation your team runs.

Brand Safety & Suitability

Verify inventory against brand-specific rules expressed in natural language. The model catches contextual violations that keyword and image-only systems miss, with explanations a CSM can defend when the advertiser asks. One brand safety incident costs millions in retained spend; this is revenue protection, not creative review.

Creative Performance Insights

Decompose your creative inventory into visual, audio, and temporal attributes, then correlate them with performance data to understand what is actually driving response. 20-30% of spend goes to underperforming creative; this is the layer that lets you see why and reallocate.

Built for your workflow.

How teams use TwelveLabs to get more from their video.

Contextual Ad Breaks

Brand Safety & Suitability

Creative Performance Insights

Built for advertising at scale, deployed where your data lives

Index every asset once. Apply any number of brand rule sets in parallel. The same model handles your premium brand and your performance brand without rebuilding pipelines.

+13.1%

Pegasus 1.5 over Gemini 3.1 Pro on Multimodal Prompting

10x

Faster content review and compliance scanning.

4 hrs

Single video, one API call

Python

Node.js

import requests
 
# Step 2: Define the API URL and the specific endpoint
API_URL = "https://api.twelvelabs.io/v1.3"
INDEXES_URL = f"{API_URL}/indexes"
 
# Step 3: Create the necessary headers for authentication
headers = {
    "x-api-key": "<YOUR_API_KEY>"
}
 
# Step 4: Prepare the data payload for your API request
INDEX_NAME = "<YOUR_INDEX_NAME>"
data = {
    "models": [
        {
            "model_name": "marengo3.0",
            "model_options": ["visual", "audio"]
        }
    ]
}

Integrate with your personalized SDK — and your vision.

Do more with your video from day one with our easy APIs and developer-friendly SDKs. This is AI made to work for you, ready to integrate and adapt.

Get SDK

Integrate with your personalized SDK — and your vision.

Do more with your video from day one with our easy APIs and developer-friendly SDKs. This is AI made to work for you, ready to integrate and adapt.

Get SDK

See All

Sample apps

See All

Node

Contextual Ads & Personalized content

Analyze footage, summarize content, and recommend ads based on context and tone.

Try this example

Node

Brand Sponsorship Measurement

Building an AI-Powered Sponsorship ROI Analysis Platform with TwelveLabs.

Try this example

Python

Video Highlight Generator

The YouTube Chapter Highlight Generator is a tool developed to automatically generate chapter timestamps for YouTube videos.

Try this example

Customer Stories

“It's essential for our business to access exact moments in games to package the best content to our fans. Multimodal AI is a game-changer in surfacing the best content you have available.”
Brad Boim Senior Director, Media Management & Post Production, NFL Media
“With generative AI, we can mine neglected aspects of videos, both in and out of game, to create content tailored to each fan while maintaining the brand identity of each team preserved in team-specific generative models. This revolutionary approach allows creative teams to focus on high-level strategy while providing an unprecedented scale of personalized, engaging content”
-Farah Bastien
“TwelveLabs is one-of-a kind. For us to serve as a design partner to be the first city in the world to deploy this kind of advanced technology using foundational models is a true opportunity we appreciate.”
CTO, Sejong City
“TwelveLabs has developed a powerful and user-friendly technology that allows users to ask questions about videos and receive answers as if by magic!”
Jorge Torres Co-Founder and CEO, MindsDB
“Building with TwelveLabs was an easy and powerful way to enhance our video datasets. Integration with FiftyOne was made simple with their excellent documentation and tutorials.”
Daniel Gural Machine Learning Evangelist, Voxel51
There is nothing in the world like TwelveLabs. It’s easy to integrate, finds what’s valuable, and the accuracy is astounding. Our video data opens new doors to business areas we’d only imagined.”
Pedro Almeida CEO, Mindprober
“The TwelveLabs API continually amazes me in searching ALL parts of a video. With each search, I discover new results and possibilities of the technology for our customers.”
Michael Philips Chief Product Officer, Source Digital

Customer Stories

“It's essential for our business to access exact moments in games to package the best content to our fans. Multimodal AI is a game-changer in surfacing the best content you have available.”
Brad Boim Senior Director, Media Management & Post Production, NFL Media
“With generative AI, we can mine neglected aspects of videos, both in and out of game, to create content tailored to each fan while maintaining the brand identity of each team preserved in team-specific generative models. This revolutionary approach allows creative teams to focus on high-level strategy while providing an unprecedented scale of personalized, engaging content”
-Farah Bastien
“TwelveLabs is one-of-a kind. For us to serve as a design partner to be the first city in the world to deploy this kind of advanced technology using foundational models is a true opportunity we appreciate.”
CTO, Sejong City
“TwelveLabs has developed a powerful and user-friendly technology that allows users to ask questions about videos and receive answers as if by magic!”
Jorge Torres Co-Founder and CEO, MindsDB
“Building with TwelveLabs was an easy and powerful way to enhance our video datasets. Integration with FiftyOne was made simple with their excellent documentation and tutorials.”
Daniel Gural Machine Learning Evangelist, Voxel51
There is nothing in the world like TwelveLabs. It’s easy to integrate, finds what’s valuable, and the accuracy is astounding. Our video data opens new doors to business areas we’d only imagined.”
Pedro Almeida CEO, Mindprober
“The TwelveLabs API continually amazes me in searching ALL parts of a video. With each search, I discover new results and possibilities of the technology for our customers.”
Michael Philips Chief Product Officer, Source Digital

Customer Stories

“It's essential for our business to access exact moments in games to package the best content to our fans. Multimodal AI is a game-changer in surfacing the best content you have available.”
Brad Boim Senior Director, Media Management & Post Production, NFL Media
“With generative AI, we can mine neglected aspects of videos, both in and out of game, to create content tailored to each fan while maintaining the brand identity of each team preserved in team-specific generative models. This revolutionary approach allows creative teams to focus on high-level strategy while providing an unprecedented scale of personalized, engaging content”
-Farah Bastien
“TwelveLabs is one-of-a kind. For us to serve as a design partner to be the first city in the world to deploy this kind of advanced technology using foundational models is a true opportunity we appreciate.”
CTO, Sejong City
“TwelveLabs has developed a powerful and user-friendly technology that allows users to ask questions about videos and receive answers as if by magic!”
Jorge Torres Co-Founder and CEO, MindsDB
“Building with TwelveLabs was an easy and powerful way to enhance our video datasets. Integration with FiftyOne was made simple with their excellent documentation and tutorials.”
Daniel Gural Machine Learning Evangelist, Voxel51
There is nothing in the world like TwelveLabs. It’s easy to integrate, finds what’s valuable, and the accuracy is astounding. Our video data opens new doors to business areas we’d only imagined.”
Pedro Almeida CEO, Mindprober
“The TwelveLabs API continually amazes me in searching ALL parts of a video. With each search, I discover new results and possibilities of the technology for our customers.”
Michael Philips Chief Product Officer, Source Digital